Oakley Water Launch
Coming to a store near you Spring 2013
Oakley is well on their way with the initial start-up of their new product line, Oakley Water! Here is a little teaser for you guys looking to see what kind of products we are launching within the next year!
A few of the products are: wake boards, water ski's, goggles, wet suits, helmets and surfboard!
Stay tuned for the launch!
A Special Note to our fans:
Thank you again for taking our previous posts' survey. It has greatly helped in our research for the perfect Oakley product as well as what constitutes the success of a great product. Our marketing plan is coming to a brief close, and hope everybody else's plans have gone well. Your feedback was extremely helpful, and we hope you enjoy the rest of your Summer!
-Team Orange
Kyle, Korhan, Colin, Armen
Are the prices realistic, cheaper, or more expensive compared to other competing brands? I am interested to finding out more about the final establishment of the company!
ReplyDeleteI was wondering the same.
DeleteExcellent products. This is a good post to make your customers excited
ReplyDeleteProviding a preview is a neat idea, so customers have an idea of the choices that is being offered.
ReplyDeleteI really like the design of your blog! It's very appealing and suitable to your product line.
ReplyDeleteI'm really interested to hear about your pricing. Will your product line be expensive because it is customized? As a potential customer, I'm looking for something that's good quality but not more expensive than Speedo.
ReplyDeleteAs a fellow Oakley consumer, I know the prices will be in line with the other products on the market, but slightly more expensive. Although they might be slightly more expensive, the durability of the product outweighs competitors from what I have experienced. The idea of giving a preview of the products to be released is a great marketing strategy because it makes us want to desire the products even more right now, so when the product does come out, the demand will be high from the initial release.
ReplyDeleteI love surfing too, but I found it somewhat expensive for the "hardware". I just want to see what pricing strategy that will be used; I hope it will be competitive because Oakley is a well-known brand.
ReplyDeleteWith the olympics going on so close to your launch, maybe you could sponsor an athlete and use the olympics to your advantage. Since many of these products are brand new to Oakley, it would be pretty cool for consumers to see them in use by olympic athletes.
ReplyDeleteThat is a great idea. We can definitely look into sponsoring athletes within the Olympics. Another option we are looking at is actively working with the US Open of Surfing which could give us a great in to the market as a whole
DeleteHaving those water products from Oakley will be a great success. The brand is reputed to have quality products so if I can achieve the same quality on its water product line it will be very successful. The water product line can be advertise at tr U.S open for the surfboard for example.
ReplyDeleteWith the new water products from Oakley are you looking for any specific demographics?
ReplyDeleteI think you guys should produce most of the water sport related goods as much as you can to expand the product line. Also always making quality products and offering competitive services will give you more advantages in the long run in this challenging market.
ReplyDeleteI think it's great that Oakley will have a product mix. Will you guys offer any warranty and for how long? I am also interested in the price.
ReplyDeleteIt was a great idea to hype up this new division of Oakley. This will get potential customers excited about the new product line and get this division well-known before it even comes out. Are you planning to accept any preorders?
ReplyDeleteWith the Olympics going on, will you guys offer any special offer to customers? Although H2Oakley will be launching new products, it would be great to offer limited time bundles on your products just as an incentive.
ReplyDeleteGreat way to create value hyping new Oakley products to the market. will there be any sales promotions for these products? Maybe a bundle pack?
ReplyDeleteAs I watched the Olympic swim sports today, I definitely see a market for your products. Sponsoring a team, might be a great idea to really get Oakley water sports products noticed. People idolize many sports figures and will gravitate toward the brands and products these figures promote. Good luck!
ReplyDeleteI liked the preview and you have some very exciting products that will be released soon. It's great to see Oakley move into other areas, especially with water sports.
ReplyDelete